How KEEN’s Price Check Matrix Helps Homeowners Run the Numbers

At KEEN, we believe building a home—or a commercial space—shouldn’t feel like a guessing game. That’s why our team is anchored by people like Alex, who bring a decade of commercial construction experience before ever stepping into the world of custom homes.

Alex didn’t leave commercial work behind. He expanded into residential because he knew KEEN clients could benefit from the same systems-based thinking and cost-efficient planning that big commercial jobs require. The result? Smarter builds. Fewer surprises. No wasted dollars.

In fact, Alex currently manages 26 homes under construction—from ground-up custom builds to complex remodels—without losing a single detail. Why? Because he treats every job like a commercial one: budget-conscious, timeline-driven, and meticulously planned.

Thinking about building? Remodeling? Don’t risk overpaying or overdesigning.

"I didn't switch from the commercial way of pricing - I added to it and expanded on it to create something unique and KEEN” – Alex

Introducing the KEEN Price Check Matrix

This is our signature tool for helping homeowners run the numbers before they sign with a builder. We’ll review your plans and budget to make sure you’re not walking into a six-figure mistake. No pressure. Just insight.

Whether you're building your dream home or designing your next business space, you owe it to yourself to work with someone who sees the whole picture.

Let’s make sure your budget goes to the right place—your vision.

Ready to get smart about your next project?

For Homeowners – Let’s run your plans through the KEEN Price Check Matrix and make sure you’re not leaving $100K on the table.

For Commercial Clients – From retail spaces to tenant upfits, Alex brings 10+ years of commercial experience to the table. Let’s talk about your next project.

Schedule a consult → CONTACT US